Concept &
visual world
Idea, mood, references and visual rules before generation begins.
AI FILM / VISUAL DIRECTION / PHOTOGRAPHY
Virginia Riva
AI films, photography and visual direction.
Personal worlds, directed from first frame to final cut.
VIRGINIA + ZERO / PERSONAL ARCHIVE
AI FILM / TRANSMISSION FRAGMENTS
00:27 / 4:5
01
AI DIRECTION
FROM CONCEPT TO FINAL CUT
AI is a medium. Direction is the difference.
AI is part of a complete filmmaking practice: concept, image, motion, continuity, editing and post-production — shaped into finished films, not isolated outputs.
Concept &
Image &
continuity
Characters, composition and selected frames developed through iteration.
Motion &
narrative
Camera language, action, transitions and rhythm built for the sequence.
Edit &
post
Editing, post-production, sound and delivery turn generated material into a film.
THE METHOD
It never ends with one prompt. Each project moves through direction, selection, control, iteration and a real finishing process.
View selected AI work ↓
SELECTED TOOLS
- Higgsfield / Cinema Studio
- Runway
- Adobe Firefly
- Premiere Pro
01.1
PERSONAL FILM
PERSONAL PROJECT / AI FILM / 2026
NikeSpeculativeFilm
A personal speculative film starring me and Zero, shaped through a curated set of visual references.
00:274:5
Personal project. Not commissioned by or affiliated with Nike.
PLAY WITH SOUND
01.2
ORIGINAL AI FILM
ORIGINAL PERSONAL PROJECT / AI FILM
BlackMamba
END-TO-END ORIGINAL
CHAPTER 02 / COMMISSIONED PRACTICE
Personal worlds→shared briefs
VIDEO · EDITING · MOTION · CONTENT
02
SELECTED WORK
CLIENT & COLLABORATIVE ARCHIVE
Clientfilms.
Professional practice
2016 — NOW
Selected, not exhaustive
Two briefs.
Two visual systems.
Two real clients, selected to show how the visual language changes with the subject while the direction stays coherent.
CLIENT WORK / MERATE
Brut
Merate
A visual archive across food, spaces and short-form film — one atmosphere translated into still and moving image.
- Context
- Restaurant / hospitality
- Role
- Photography / video / editing
- Output
- Photo series / social films / vertical cuts
- Approach
- Place / food / atmosphere
CURRENT CLIENT / REAL ESTATE
Punto
Casa
Original property photography shaped around light, material and spatial clarity. The archive also became the foundation for a self-initiated website concept.
- Context
- Real estate / current client
- Role
- Property photography
- Output
- Selected architectural image archive
- Digital
- Self-initiated website concept
Selected professional archive
Moving image, content and photography
- 01Haier
- 02PuntoCasa
- 03Brut Merate
- 04Punti e Fantasia
- 05Parallelozero
- 06Akinda
- 07Triboo
- 08Teatro Coliseo
- 09I Was a Sari
CHAPTER 03 / PHOTOGRAPHY
Moving image→single frame
DOCUMENTARY · STAGED · PERFORMANCE
03
PHOTOGRAPHY
Photography
Documentary / staged / performance.
A selected archive.
RESTAURANT / MERATE
Brut Merate
Selected restaurant series
WORKSHOP & RETAIL SPACE
Punti e Fantasia
Selected client series
DOCUMENTARY / ARGENTINA
Buenos Aires
Día de la Memoria · Día de la Tradición · Music
PROGETTO MOHOLE
Mio fratello
è figlio unico
Selected photo story
STAGE PHOTOGRAPHY / BUENOS AIRES
Teatro Coliseo
Photography for theatrical productions
CHAPTER 04 / WEB & GRAPHIC DIRECTION
Single frame→living system
ART DIRECTION · INTERFACE · MOTION · RESPONSIVE BUILD
04
WEB / GRAPHIC DIRECTION
THE SITE IS ALSO A PROJECT
Web / graphic direction.
A portfolio should not only contain the work. It should behave like the work: authored, paced and impossible to confuse with a template.
04.1 / CURRENT CLIENT: PUNTOCASA / DIGITAL STUDY
Living
PROPERTY / ARCHITECTURE / DIGITAL EXPERIENCE
Living
Spaces
A self-initiated website concept built from my original property photography and current real-estate work for PuntoCasa — spatial, quiet and designed to make light feel like part of the interface.
- Client
- PuntoCasa
- Photography
- Virginia Riva
- Direction
- Concept / visual system
- Web status
- Self-initiated concept
holds the light.
WEB PRACTICE / WHAT I CAN BUILD
One process.
One process.
Different worlds.
I build the visual language around the subject — not the other way around. The result can be cinematic, editorial, commercial or quiet, but it should always feel specific.
-
01 / DEFINE
Concept &
positioningThe idea, audience and visual rule that make the site recognisable.
-
02 / DIRECT
Art direction &
contentTypography, image selection, page rhythm and a coherent graphic system.
-
03 / MOVE
Motion &
interactionPurposeful depth, transitions and micro-interactions that reward attention.
-
04 / BUILD
Responsive
experienceA working site designed for real screens, readable and usable at every size.
AVAILABLE DIRECTIONS
- PropertySPACE / LIGHT / VALUE
- FashionATTITUDE / CAMPAIGN / PRODUCT
- HospitalityPLACE / DESIRE / BOOKING
- CultureSTORY / ARCHIVE / EXPERIENCE
THIS SITE IS ALSO A PROJECT
If it made you stop,
Start a conversation ↗
Concept, image, motion and build — designed as one visual system.
If it made you stop,
let's make something that does the same.
Start a conversation ↗
05
ABOUT & CONTACT
AI FILMMAKER / MOTION DESIGNER / PHOTOGRAPHER / WEB DIRECTION
Different tools.
One point of view.
I’m an independent AI filmmaker and motion designer. Since 2016, I have worked across video, photography, editing and post-production; today I extend that practice into authored websites and digital experiences. Based in Milan, I work freelance with P.IVA.
FREELANCE / P.IVA
MILAN
AVAILABLE FOR COLLABORATIONS
Have an AI film, a visual identity, a property or a website that should not look like everything else?
virginia.riva7@gmail.com